This is a double page spread about then new artist Drake. The magazine start with is typical drop cap which the magazine normally does. The body of the text doesn’t follow a typical magazine conventional font because Vibe magazine normally appeal to young and the new generation and doesn’t conform to a sans- serif article, this mean is doesn’t follow a typical house magazine format. I feel that the magazine used Drake because he is a new modern artist and that is the same as what sans-serif text delivers, so they feed off each other giving the greatest overall effect.
On the second page the article is split into three different columns which do follow a typical magazine article. A baseline is used which means each column finishes in line each other. This help the article look consistent and make is easier to follow. The mise-en-scene of the image is typical Hip Hop artists were Drake is wearing headphones in studio, however the image on the left breaks the stereotype of the genre were Drake is wearing casual Clothes with no Bling or on guns, this shows that Drake is trying to be a different type of artist.
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